When people hear the term “blogging,” they tend to think of an outdated hobby from the 2000s, and they might even ask something like, “Do people still read blogs?”
But the answer to that question is yes! Blogging is still alive and well.
In fact, blogging is more popular in 2022 than ever before.
Contents
- Is Blogging Dead?
- Can You Still Make Money Blogging?
- How Many Blogs Are There?
- How Hard Is It To Start a Successful Blog?
- Is There a Future in Blogging?
- What Has Replaced Blogging?
- Other Creative Ways to Use Blogging For an Advantage
- Examples of Successful Bloggers
- Frequently Asked Questions
- Blogging Isn’t Dead
Is Blogging Dead?
No, blogging isn’t dead. In 2022, about 20 billion different blog pages are read each month, and many are being monetized by their author(s).
Blogs have simply changed and evolved from their outdated forms of the 2000s.
Many internet users read blog pages without realizing that’s what it is!
Do People Still Read Blogs?
Yes, people do still read blogs.
It’s estimated that over 400 million different internet users read blog pages each month, making up around 80% of users that use the internet worldwide.
Can You Still Make Money Blogging?
Yes, you can make money blogging in 2022.
Many bloggers are making money or doing it as their full-time career through advertising space, affiliate marketing, and selling their content.
In general, the blogging process is complicated, including monetizing a blog page, but it is definitely possible.
How Many Blogs Are There?
There are about 600 million blog pages on the internet as of 2022.
Some of the most popular blogging platforms are Tumblr, Mashable, and TechCrunch.
How Hard Is It To Start a Successful Blog?
Blogging in itself isn’t an easy task, so how you define success matters to this question.
If your definition of a successful blog is a vast audience, then it is difficult; it will take lots of time and commitment to achieve such.
If your definition of a successful blog is gaining any sized audience that cares about what you write, then you will definitely be able to find success in blogging.
Is There a Future in Blogging?
There’s absolutely a future in blogging, both as a career and a hobby.
Traffic on blog sites has remained extremely high for an extended period and has shown no signs of decreasing; people are still reading blogs!
Financially, there are many ways to monetize a blog, with the most popular option being content or affiliate marketing.
Once you obtain an audience that trusts you, advertisers are willing to compensate you.
What Has Replaced Blogging?
Nothing has truly replaced blogging, but social media seems to have drawn a divide within the space.
Social media is simply a form of blogging in most cases; think of each Instagram account, Facebook profile, etc., as its own blog page.
Other Creative Ways to Use Blogging For an Advantage
Blogging can be used to an individual or business’s advantage—from monetizing the blog page to improving a brand’s image.
Content Marketing
Content marketing, also known as affiliate marketing, is when a business pays the blog author to promote its product.
Once authors capture an audience and that audience trusts them, the author becomes valuable to advertisers that want to promote a product or service.
Lead Gen
Lead Gen refers to generating a lead for yourself or a business.
Once someone reads your blog, you can lead them to anything/anywhere.
This can be used to advertise, such as content marketing, or to lead consumers to your service or product.
Brand Awareness
Blog pages are a great way for brands to gain a better reputation.
Blog pages are genuine thought processes written by individuals, making them more reputable than normal ads when reporting about a brand.
Communication With an Audience
Many brands or individuals that already have a large following will use blogs as a way to communicate with their audience.
This is a mix of brand awareness and lead generation for oneself, as it’s merely letting your followers know whatever you want them to hear.
Examples of Successful Bloggers
Countless blog pages on the internet have become wildly successful; they’re genuine businesses.
Below I’ll talk about five examples of successful blogs.
Tumblr
Tumblr is one of the pioneers of blogging and its evolution into social media.
Tumblr was one of the first “microblogging” websites that functions similarly to how we use social media in 2022.
Mashable
Mashable, like Tumblr, is one of the longest-formed blog pages on the internet.
It’s a social networking blog that provides users with news, insights, and reports on relevant topics.
TechCrunch
TechCrunch is the perfect example of finding your niche and filling it completely.
It started back in 2005 as a small blog about businesses and primarily startup companies.
In just five years, they obtained such a large following that AOL acquired them for a whopping $25 million.
TreeHugger
TreeHugger is a blog focused on sustainability and keeping human processes as eco-friendly as possible.
They report all related news events and offer unique thoughts on such things.
They are another great example of fulfilling a niche perfectly.
The Satorialist
The Satorialist is a fashion blog by Scott Schuman in New York City.
It’s a perfect example of how a single individual can capture an audience and make a career off of blogging his passion.
Frequently Asked Questions
Here are some common questions about blogs in 2022.
What percentage of blogs fail?
A survey by iBlog Magazine found that only 6% of all blog pages make more than $5,000 annually.
This is due to many factors, such as abandoned blog pages, infrequent posting, and/or no website traffic.
However, the reality is that with over 600 million blog pages on the internet today, you need to stand out and give users a reason to visit your blog.
Can you really start a blog for free?
Yes, you can start a blog for free! In fact, countless free blog sites allow anyone to start a blog page.
Many of these sites even allow you to monetize your blog once you’ve obtained the audience.
Blogging Isn’t Dead
So, do people still read blogs?
Yes! More people are visiting blogs than ever, and blog pages are more easily accessible than ever before.
Blogging has changed and evolved into different ways of expression, such as social media.
Monetization of blogs is perhaps easier than ever due to the abundance of eyes on potential advertisements.
As a writer and an avid internet user, I believe that blogs are in the best place they’ve ever been and won’t be dying anytime soon.
How relevant do you feel blogs are in 2022? Comment if you have any questions or thoughts!
