10 Best WordPress Popup Plugins in 2022

WordPress popup plugins are a way to increase engagement on your website.

They are effective at getting your visitors’ attention.

Using a popup correctly can help you convert more prospects into customers.

In this article, we will discuss what WordPress popup plugins are and why they are important.

We will review 10 of the best WordPress popup plugins on the market and reveal why OptinMonster is our top choice.

An Overview of WordPress Popup Plugins

Before reviewing which WordPress popup plugins work best, it’s good to gain an understanding of what they are and why they’re important.

What Is a WordPress Popup Plugin?

A WordPress popup plugin is a tool that you use to create and customize popups for your website.

Popups are effective at getting visitors’ attention.

Marketers and business owners use them to promote special offers, collect email addresses, or display important information.

Why Is a WordPress Popup Plugin Important?

There are several reasons why you should consider using a WordPress popup plugin for more opt-ins.

First, popups are an effective way to increase engagement on your website.

They can help you convert more prospects into customers.

Second, they are a way to collect emails.

Using it for lead generation is valuable because it helps you build a database of leads that you can market to in the future.

Finally, popups allow you to display important information to your visitors without interrupting their user experience.

Best WordPress Popup Plugins

Below, you will discover a collection of 10 of the best WordPress popup plugins to consider using on your website.

OptinMonster

OptinMonster is a WordPress popup plugin that works as an all-in-one solution to help you create, customize, and manage your popups from one place.

One of the reasons OptinMonster is so popular is because it’s simple to use.

Creating a popup only takes a few minutes.

You can also use the pre-built templates to save time.

Our Rating:

Five

Best For:

Pre-built Templates

Notable Features:

• Drag-and-drop builder: OptinMonster includes a builder that makes creating and customizing your popups easy. Slide your preferred elements into the editing canvas as you decide the type of information to capture from prospects.
• Split testing: Use A/B tests with your popups to test and improve their conversion rates. This type of testing helps your business continuously generate more leads from the same traffic numbers.
• Page-level targeting displays a popup on specific pages of your website. Tell the system which category pages, for instance, to add a popup to. Page-level targeting is a feature that saves you from going page-to-page to create lead forms.

Pros:

• Pre-built template designs are available: You don’t have to start from scratch when creating your popup. With dozens of pre-built templates to choose from, you can start generating new leads moments after opening a new OptinMonster account.
• Powerful targeting and segmentation engine: OptinMonster targets and segments your audience so that you can deliver the right message at the right time. Use this feature to ensure your website visitors see messaging that fits their needs.
• Test and adjust in real-time: The split testing feature helps test different versions and see results immediately. After one popup outdoes another, you can create a new popup to test against the winner.
• OptinMonster includes a minimal setup process. You can be up and running quickly to start generating results.
• Advanced traffic redirection lets you send first-time visitors to a specific offer and repeat visitors to a different offer.

Cons:

• Fails to perform a basic security check: At times, OptinMonster has suffered from malicious threats. Try using a security plugin like Wordfence to combat security breaches.
• The setup process for OptinMonster can be confusing for beginners. The interface provides many features, which can make it overwhelming.
• The customer support response time is not as responsive as some users might prefer.

Is OptinMonster Hard to Use?

Overall, it’s not hard to use the OptinMonster interface.

However, there is a slight learning curve.

The interface is feature-rich.

Give yourself plenty of time to get used to using your dashboard.

Once you do, you shouldn’t have any trouble quickly creating new popups for your website.

Pricing & Plans:

You can select from four OptinMonster payment plans.

• Basic: $9/month billed annually
• Plus: $19/month billed annually
• Pro: $29/month billed annually
• Growth: $49/month billed annually

Our Take

OptinMonster is an excellent WordPress popup plugin.

The builder is easy to use, you can use it to conduct A/B tests, and the targeting and segmentation features are top-notch.

We recommend it for online businesses of all sizes.

Select one of its affordable plans and start generating more leads today.

TrustPulse

TrustPulse is a WordPress popup plugin that creates social proof popups and notification bars.

The plugin works to help boost conversions and increase social proof on your website.

One of the things we like about TrustPulse is you can create and customize your popup in minutes without touching a line of code.

Our Rating:

Four and a half

Best For:

Ease of Use

Notable Features:

• Pre-built templates: TrustPulse includes plenty of pre-built popup templates that you can use to create each popup.
• Real-time event tracking: Show visitors multiple types of actions happening in real-time on your website. You can show demo registrations, purchases, email subscriber signups, and more.
• Flexible design options: Use the tool’s design possibilities that give you the images, fonts, and colors that match your website design. Matching popups to the look and feel of your website helps to attract more lead flow and sales conversions.
• The incredibly easy setup process: After signing up for TrustPulse, you will notice that it is easy to get your account set up. Log in and create your first popup form in a matter of minutes.
• Useful analytics help boost conversions: The analytics feature provides you with detailed information on your forms’ performances. It lets you know what’s working and what’s not so that you can adjust quickly for improved results.
• Easily customized notifications: You have complete control over how your notifications display to website visitors. Use this option to help visitors understand what they might miss out on by leaving too soon.
• Reliable support team, 24/7 available: The support team at TrustPulse will help with any questions or problems you might have. You can get the help you need at any time of the day.
• Advanced targeting rules and timing controls: You can use the targeting rules to display the correct messages to specific types of visitors. For example, you might want to show a different message to first-time visitors than you would to returning customers.

Cons:

• The software doesn’t work properly at times: Some users have complained that the plugin periodically doesn’t work as advertised. You may also need to pay attention to when you need to make adjustments after a timed promotion ends.
• The popup message may be disruptive: Be careful about how you use TrustPulse. Using too many popups might decrease website visitor engagement or increase your website’s bounce rate.
• No free trial is available: If you are looking for the ability to test out TrustPulse before you commit to a paid plan, you’re out of luck. The company does not offer any form of a free trial period.

Is TrustPulse Hard to Use?

It’s not difficult to use TrustPulse.

One of the best things about the software tool is that it makes it easy to create popup forms in a matter of minutes.

Pricing & Plans:

TrustPulse gives you four plans to choose from.

• Basic: $5/month
• Plus: $10/month
• Pro: $19/month
• Growth: $39/month

Our Take

TrustPulse is an excellent WordPress popup plugin with a lot to offer users.

While it doesn’t have a free trial period, the software is easy to use and includes many features that help to boost conversions.

With plans as low as $5 per month, you should strongly consider trying TrustPulse.

HubSpot

The HubSpot platform offers a WordPress popup plugin that will create forms, pop-ups, and live chatbots.

The plugin will help increase leads and conversions on your website.

HubSpot also offers a free CRM (customer relationship management) tool that helps you track and nurture your leads.

Our Rating:

Four

Best For:

Analytics

Notable Features:

• No-code option: You can create popups without having to write any code. All you need to do is log in, use the intuitive drag-and-drop builder, and select from over 1,000 available form fields.
• Pre-built templates: HubSpot provides a library of pre-built popup templates that you can use to save time. The templates work well for lead capture, live chatbots, and more.
• Integrations: HubSpot’s popup plugin integrates with over 300 other software tools. This includes popular CRMs, email marketing platforms, and eCommerce tools.

Pros:

• CRM and contact management: You get more than a popup builder when using HubSpot. It also includes a CRM tool that helps you track and nurture your leads. Use it to segment your leads, create workflows, and more.
• Automated email marketing: HubSpot’s email marketing tool lets you send automated emails to your leads. For example, you can set up an email drip campaign that sends a series of emails to a lead over time.
• Live chats and chatbots: You can use HubSpot’s chatbot tool to create live chats on your website. You can also use the chatbot tool to create automated chatbots that answer common questions asked by website visitors.
• Available forms and popup tools: HubSpot’s popup plugin includes a wide range of form and popup tools. These tools include exit-intent popups, scroll boxes, inline forms, and more.
• Built-in and easy-to-understand analytics: HubSpot’s analytics tool is easy to use and provides detailed information about your website’s popup performance. Use it to view conversion rates, average time on page, and more.

Cons:

• Minor delays and bugs: Some users have reported minor delays and bugs when using HubSpot’s popup plugin. These issues are typically resolved quickly by the HubSpot team.
• Installation problems: You may run into difficulties when installing the HubSpot plugin on your WordPress website. If you run into any installation problems, HubSpot’s customer support team is available to help.
• Learning curve: HubSpot’s platform can be complex and takes some time to learn.

Is HubSpot Hard to Use?

HubSpot offers more than just popup plugins.

It may take some time for you to become familiar with the extensive features and tools that are available.

However, once you learn how to use HubSpot, creating forms, pop-ups, and chatbots is easy.

Pricing & Plans:

You can choose one of HubSpot’s three pricing plans.

• Starter: $45/month, $540/year
• Professional: $800/month, $9,600/year
• Enterprise: $3,200/month, $34,400/year

Our Take

If you’re looking for a comprehensive platform that offers more than just popup plugins, HubSpot is worth considering.

While it has a learning curve, the platform provides everything you need to capture leads and increase conversions on your website.

The software includes a CRM, live chat support, and many other features.

However, it can be expensive for some businesses.

If you’re on a small budget, other popup plugins may be more suitable for your needs.

Icegram

Icegram is a WordPress popup plugin that enables you to create various popups, including exit-intent popups, opt-in forms, and social media buttons.

The plugin also includes A/B testing capabilities for testing different popup designs and seeing which one performs the best.

Our Rating:

Three

Best For:

User-Friendly Interface

Notable Features:

• Floating action bar: The floating action bar enables you to display a recurring call-to-action (CTA) form on your website. Use this feature to promote special offers, products, or services.
• Triggers: Use the triggers feature to display a popup when a user takes a specific action on your website. For example, you can set up a trigger to display a popup when a user clicks on a button or image.
• Full-screen overlay: It is sometimes effective to take over the entire screen with your popup. Use the full-screen overlay feature to show visitors one of your most important offers before they leave your website.

Pros:

• Easily setup exit-intent popup campaigns: Icegram makes it easy to create and deploy exit-intent popup campaigns. Simply select a template, add your content, and choose when and where you want the popup to appear.
• Various types of lead capture websites: You can use Icegram to capture leads on a variety of website types, including eCommerce, business websites, and landing pages.
• Built-in widgets, pre-built gallery themes: Icegram includes several built-in widgets and pre-built gallery themes. These features make it easy to customize your popups and create beautiful designs.
• Communicate with real customers: Use the Icegram chat feature to communicate with website visitors and turn them into customers in real-time. It is a way to answer questions, provide support, and build relationships with your prospects.
• Sleek user interface and elegant design: Icegram uses a simple dashboard interface. With ease, you can create beautiful popup designs that match your website’s branding.

Cons:

• Messages might look broken: If you don’t have a good understanding of HTML, your messages might look broken when you try to add them to your popup. You’ll need to watch out for this and learn how to adjust for improved copy design.
• Weird formatting at times: The Icegram editor can become quirky at times. You might experience weird formatting issues when you’re trying to add or edit content in your popup.
• Limited integrations: Icegram only integrates with a handful of other software tools. If you’re looking for a platform with more integrations, you might want to consider another option.

Is Icegram Hard to Use?

It isn’t hard to use Icegram.

It offers an intuitive dashboard that makes creating and publishing popup designs easy.

Pricing & Plans:

Choose from four Icegram pricing plans.

• Open Source: $0
• Plus: $2.25 per month, billed as $27 annually
• Pro: $8.08/month, billed as $97 annually
• Max: $12.25 per month, billed as $147 annually

Our Take

Icegram is a quality popup plugin for WordPress websites.

It’s easy to use and offers a variety of features, including exit-intent popups, split testing, and full-screen overlays.

The only downside is that Icegram doesn’t offer as many integrations as some of the other plugins on our list.

Ninja Popups

Here is a plugin that’s a powerful tool for creating opt-in forms.

It gives you a drag-and-drop builder that makes it easy to create beautiful popups.

There are over 50 pre-designed templates to choose from, or you can create your custom popup.

Ninja Popups also comes with a built-in email marketing integration that works to capture leads and subscribers.

Our Rating:

Three

Best For:

Pop-ups

Notable Features:

• Ready Themes: You can bypass the requirement to use the Ninja Popups editor by selecting one of the pre-built themes. Of course, you can customize these themes if you want to change any elements.
• Content options: You can change all content elements to match your needs. Customize the main body text, header, bullet lists, sub-header, fields, and button texts.
• Start and end dates: Use this feature when you want to run a timed offer on your website. By using an end date, you can automatically remove the offer’s corresponding popup form.

Pros:

• Professionally designed pop-ups: You can create high-converting popups with Ninja Popups without having to be a design expert. Use pop-ups that make your brand look good.
• Integrates all popular mailing systems: You can use Ninja Popups with any email marketing service. Enjoy using this service whether you use Mailchimp, Constant Contact, Drip, or any of the other popular email service providers.
• High-quality lead increase options: Ninja Popups provide you with the ability to increase leads and conversions. It means that you’ll have more people to sell your products or services to in the future.
• Drag and drop visual editor: The visual editor is one of the most user-friendly aspects of this plugin. You don’t need any coding skills to create beautiful popups.
• Beautifully designed popup themes, popups library: You can use pre-designed popup themes or create your custom popup using the available library of popup elements.

Cons:

• Keeps popping up: You may want to use a popup plugin that only pops up under specific circumstances. For example, you might want a pop-up to appear when someone returns to your website. Ninja Popups doesn’t offer enough flexibility in this area.
• Minor bugs and delays: There have been reports of minor bugs, such as not being able to save changes. And, some users have reported delays in customer service responses.
• Must pay for access to all features: Ninja Popups is a nice plugin, but it doesn’t offer a free version.

Is Ninja Popups Hard to Use?

No, Ninja Popups is not hard to use.

It has a drag-and-drop visual editor that makes it easy to create popups.

Pricing & Plans:

You can select one of two plans with Ninja Popups.

• Regular: $24/6 months, $31.13/ year
• Extended: $155/6 months, $203.75/ year

Our Take

Ninja Popups is one of the most affordable popup plugins that’s easy to use.

It comes with a drag-and-drop visual editor and a vast array of pre-designed templates.

Connect Ninja Popups to your favorite email marketing tool to start attracting new leads today.

Bloom

Bloom is a plugin that’s part of the Elegant Themes package.

If you’re already an Elegant Themes customer, then you have access to Bloom.

If not, you can purchase a membership to get Bloom and all of the other plugins and themes offered by Elegant Themes.

Our Rating:

Five

Best For:

Email Marketing Integrations

Notable Features:

• Targeted content: Use Bloom to include or exclude specific website pages. You can tell the tool to display offers that make the most sense based on the content of each page you create on your site.
• In-line opt-in forms: Sometimes you don’t want to use a fly-in or popup form. Bloom lets you embed forms into pages and posts so you can provide visitors with more targeted offers.
• Below content forms: Do you have a sitewide opt-in offer that makes sense for all pages on your site? Use this feature to place it automatically on each page with one push of a button.

Pros:

• Elegant design options and templates: Bloom comes with a wide variety of pre-designed templates and forms. You can also create custom designs to match your brand’s look and feel.
• Automatic opt-in popup: The automatic opt-in popup is a way to increase leads using a timer or after a visitor scrolls a certain percentage of the way down your page. You can also use purchases or comments as triggers for the form.
• Automatic popup and fly-in triggers: Bloom makes it easy to create fly-ins triggered by specific user actions. Use a fly-in to target visitors when they’re most ready to take you up on the opt-in opportunity.
• Lots of email marketing integrations: Bloom integrates with HubSpot, Mailchimp, AWeber, ConvertKit, and more. Overall, you can integrate with 19 different email service providers.
• Pre-made templates and customizations: You can use one of Bloom’s pre-made templates or create a custom design using a wide range of customization options. Customize elements such as the font, colors, and placement on the page.

Cons:

• Time delays after inactivity: If a visitor remains inactive on your website, Bloom will sometimes show a popup your prospect already declined. It may aggravate your users to see the same form too soon.
• The exhaustive long list of templates: Too much choice can sometimes cause confusion and make it hard to make a choice. Bloom gives you so many templates that it might cause you to feel overwhelmed.
• Only available with Elegant Themes: You can’t purchase Bloom as a standalone plugin. If you don’t plan to use Elegant Themes, then you’ll need to use a competitor.

Is Bloom Hard to Use?

No, Bloom is not difficult to use.

You will discover an intuitive dashboard that you can use to easily set up your next opt-in popup form.

Pricing & Plans:

Bloom gives you two payment plans.

• Bloom: yearly access is $89 per year
• Bloom: lifetime access $249 for 1-time

Our Take

Bloom is an opt-in popup plugin that you should strongly consider using inside your business.

If you’re already an Elegant Themes customer, then you can access Bloom.

If not, then you can purchase a membership to get Bloom and all of the other plugins and themes offered by Elegant Themes.

Elementor Popups

Elementor Popups is a popup plugin that’s available as part of the Elementor Pro package.

If you’re not familiar with Elementor, it’s a WordPress page builder plugin that lets you create custom designs for your website without learning code.

The page builder didn’t always include this popup add-on feature.

However, the addition of Elementor Popups to Elementor Pro now makes the page builder even more valuable.

Our Rating:

Five

Best For:

Elementor Users

Notable Features:

• Integrations: Easily integrate with your favorite email marketing tool. You can connect Elementor Popups to GetResponse, Mailchimp, MailerLite, Drip, ConvertKit, and three other email service providers. If you don’t use an ESP supported by Elementor Popups, you can use Zapier to connect the two tools.
• Drag-and-drop editor: The drag-and-drop editor is one of the best features of Elementor. You can use it to create eye-popping opt-in forms without coding skills.
• Triggers: You can trigger popups based on a variety of user actions, including when someone clicks on a button or link, after inactivity, or when someone scrolls down the page. It is a feature that helps increase conversions by placing forms in front of visitors at the most appropriate time.

Pros:

• Connect popups to links and forms: You can use Elementor Popups to display a popup when someone clicks on a button or link. It is helpful if you want to show a form after someone clicks on a CTA (call-to-action) button.
• Lots of templates at the Elementor library: You won’t run out of template options inside the dashboard. Use one of several templates to get your first popup form into use immediately.
• Popup customization: You can use Elementor’s drag-and-drop editor to customize every aspect of your popup. Make changes to fonts, colors, and which fields to display.
• Add sections to popups: You’re not limited to adding just forms to your popups. You can also add content blocks, videos, images, and shortcodes. Video, for instance, can help improve conversions when displayed on opt-in popup forms.
• Customize sections and widgets: Elementor’s sections and widgets help you quickly add common website elements to your popup forms without having to start from scratch.

Cons:

• Minor plugin bugs: Small bugs, such as popups not appearing on the front-end of websites, will sometimes appear. You can easily fix these bugs. However, it can cause frustration.
• Popup is not working sometimes: You might experience issues with your popup not appearing properly. These problems are usually fixed by updating to the latest version of Elementor Popups.
• Requires Elementor Pro: You need to purchase Elementor Pro to use this popup plugin. If you use a different builder, then you’ll need to choose another pop-up plugin.

Is Elementor Popups Hard to Use?

No, Elementor Popups is not hard to use.

The plugin comes with a drag-and-drop editor that makes it easy to customize every aspect of your popup.

Pricing & Plans:

• Elementor Popup costs $99 per year with a 30-day money-back guarantee

Our Take

If you’re an Elementor user, you should consider using Elementor Popups.

It’s one of the best available popup plugins and is easy to use.

Consider building your first popup with it and test for an increase in monthly leads.

MailOptin

With MailOptin, you can create opt-in forms and popups that are responsive, convert well, and look great on all devices.

Inside WordPress, MailOptin also helps you send follow-up emails and well-designed newsletters to the prospects captured by its opt-in popup forms.

Our Rating:

Four

Best For:

Collecting Leads

Notable Features:

• New post notifications: Use this feature to automatically let your email subscribers know each time you create a new blog post for your website. It will help you attract repeat visitors on autopilot.
• Integrations: Easily integrate your MailOptin account with all the major email service providers. Unless you are using an obscure ESP, you won’t run into any trouble connecting the accounts.
• A/B tests: You can use MailOptin’s A/B testing feature to find the best-performing opt-in form design and popup trigger. Discover which headlines and copy your target market responds to most often as you build your list.

Pros:

• Guaranteed high-quality leads: With MailOptin, you’re guaranteed to get high-quality leads interested in your products or services. You will accomplish this because you can put your opt-in offers in front of website visitors at the most effective times.
• Increases user engagement: MailOptin also helps you increase user engagement on your website. You can send follow-up emails and newsletters with targeted content to people who subscribe to your list.
• Email marketing automation: Use MailOptin’s email marketing automation feature to automate your entire email marketing process. It includes follow-up emails, welcome emails, and abandoned cart emails.
• Multiple display options: You’re not limited to one display option with MailOptin. You can use popups, notification bars, slide-ins, and embed forms to collect leads and make use of lightboxes and sidebar options.
• Segment email lists to send out targeted campaigns: MailOptin also segments your email list for you through the use of triggers and tags. Using this feature, you can personalize your email marketing and improve your chances of making sales on the backend.

Cons:

• Troubles saving contacts and emails: You might have some trouble saving contacts and emails with MailOptin. The plugin sometimes runs into trouble automatically saving them in the WordPress database.
• Opt-In form not showing on the website: In some cases, the opt-in form created with MailOptin doesn’t go “live” properly on your site. It can be frustrating when you cannot figure out which setting to adjust.
• A bit pricey: MailOptin is one of the more expensive plugins on this list.

Is MailOptin Hard to Use?

No, MailOptin is not hard to use.

It’s an overall simple process to add the plugin to WordPress and use the backend dashboard to start creating new opt-in popups.

Pricing & Plans:

Select one of the three pricing plans offered by MailOptin.

• Agency $399/year unlimited sites
• Pro $199/year for three sites
• Standard $89/year for one site

Our Take

MailOptin is an effective plugin for those who want to increase their website’s conversion rates and get more leads.

The email marketing automation feature is especially helpful for busy entrepreneurs who want to set and forget their email marketing.

We recommend it for any business owner already using WordPress.

Sumo

Sumo is a plugin that’s available for both WordPress and Shopify.

It packs a lot of features that help you grow your email list.

You’ll discover not only popups, but the tool also gives you social sharing buttons and email capture forms.

Our Rating:

Five

Best For:

Building an Email List

Notable Features:

• List Builder: The Sumo List Builder is the lightbox popup form that many people associate with the company. You can show it immediately or with timers. It comes with its own analytics so you can adjust for better conversion rates.
• Welcome Mat: The Welcome Mat feature pushes your homepage content down and shows a full-screen popup with your offer. You can use it as an email capture or a landing page.
• Smart Bar: The Smart Bar is a top bar that sticks to the top of your website. You can use it to increase social shares, grow your email list, or promote specific products.

Pros:

• 50+ modules and integrations: You get a lot of features with Sumo. You’ll discover integrations with all the major email marketing software options.
• Pre-made templates: You don’t have to start from scratch with the available templates. Just edit and customize to fit your brand.
• Advanced account management: You can give other people access to your account and set permissions for what they can do. Sumo works well for solopreneurs and large companies alike.
• Product affiliate links: You can use Sumo to create beautiful product affiliate links and share them on social media or on your email list.
• Promote products without using affiliate links: You aren’t limited to promoting affiliate products only. You can create a call to action that goes directly to the products produced by your company.

Cons:

• Relatively expensive premium plan: The premium plan starts at $39 per month. That’s more expensive than some of the other options on this list.
• Visual-facing branding featured in the free version: Sumo will place its branding on your website when you use its free plan. You’ll need to pay for the paid plan to remove all Sumo branding.
• Slow customer service: The company’s customer service is not as responsive as we would like. You might have to wait a few days to hear back from them.

Is Sumo Hard to Use?

No, Sumo is not difficult to use.

You can install the plugin and start using it without any problems.

The interface is straightforward, and you shouldn’t have any trouble finding what you need.

Pricing & Plans:

Sumo gives you both free and paid options.

• Free trial
• PRO costs $39/month, $468 paid annually, 30-day money-back guarantee

Our Take

Sumo is a solid option if you’re looking for an all-in-one solution to grow your email list.

The company offers a wide range of features, including popups, social sharing buttons, and email capture forms.

We recommend it for businesses of all sizes.

PopupAlly

PopupAlly is a quality WordPress popup plugin because it is both powerful and easy to use.

With PopupAlly, you can create popups that connect to actions, such as when a visitor arrives on your site, when a visitor clicks on a particular link, or when they scroll down to a certain point on the page.

PopupAlly also helps with split testing.

Use it to test different versions of your popups so that you can see which ones work best.

Our Rating:

Four

Best For:

GDPR Compliance

Notable Features:

• Video popups: This PopupAlly feature helps add a video to your popups. Use videos on your popups to create a deeper relationship with your website visitors. You should see more conversions when showing videos on your site.
• Page-specific control: A powerful feature that controls which pages your popup appears on. Use this method to make sure your opt-in offers remain relevant to the content read by each site visitor.
• Exit-intent technology: The PopupAlly plugin uses exit-intent technology to make sure your popups will show to people about to leave your site. It is a powerful way to get more opt-ins from people who likely never would have returned.

Pros:

• Easy to use: PopupAlly is one of the easiest popup plugins to use. Just install the plugin and follow the instructions.
• Various and easily customizable PopupAlly templates: You can choose from a suite of templates inside your dashboard. If you want, you can also customize them to match your branding. Change elements such as fonts, colors, and fields.
• GDPR-friendly checkboxes: You can add GDPR-friendly checkboxes to your forms with ease. Doing so is essential to stay out of legal trouble in this area.
• Smart subscriber recognition: The plugin will recognize if a user is already subscribed to your list and will not show them the popup again. It’s an advantage that prevents subscribers from becoming frustrated when seeing the same message each time they visit your website.
• Detailed statistics: PopupAlly will track detailed analytics on your popups. You can see how many times each popup shows, the conversion rate, and more.

Cons:

• Issues with updating the plugin: Some users have reported issues with updating the PopupAlly plugin. If you encounter this issue, be sure to contact customer support.
• Other minor related server issues: There have been a few reports of other server-related issues. These are likely rare and should not be a dealbreaker.
• Customer support: The PopupAlly customer service team isn’t the most responsive group in the industry. Expect delays after submitting a ticket.

Is PopupAlly Hard to Use?

No, you shouldn’t run into any difficulty using PopupAlly.

The plugin is easy to use, even if you don’t have any technical expertise.

You can create beautiful popups without having to code anything.

Pricing & Plans:

PopupAlly offers one simple plan.

• Get started with PopupAlly Pro costing $99 per year.

Our Take

Select PopupAlly if you’re looking for a WordPress popup plugin that is easy to use and comes with powerful features.

The plugin gives you plenty of beautiful templates to use as you create your popups.

We also appreciate the detailed statistics provided by PopupAlly.

Features To Look For in WordPress Popup Plugins

While we’ve attempted to make your WordPress popup plugin decision easy with the above information, let’s make sure you know the most crucial features to look for.

Wide-range of Popup Templates

You should have a wide range of popup templates to choose from.

That way, you can find the perfect look for your brand without starting from scratch.

If you struggle with design, make this one of the first things you look for before investing in your next popup plugin.

Easy To Use

The best WordPress popup plugins are easy to use, even if you don’t have any technical expertise.

Creating beautiful popups should feel simple.

Always look for drag-and-drop editor features.

If you find yourself getting frustrated with a plugin, then it’s time to look elsewhere.

Different Campaign Types

Your popup plugin should offer different campaign types.

It helps to make sure your popups remain relevant to your audience.

Look for a popup solution that lets you easily create campaigns for new leads as well as customers.

Customizable Triggers for Popups

You should be able to customize when and where your popups appear.

That way, you can make sure the popups are not intrusive and they only appear when someone is most likely to convert.

For example, you might want to create an exit-intent popup or one that appears after someone scrolls down a certain amount on your page.

Integrates With Email Marketing Service

Your popup plugin should integrate with your email marketing service.

It makes it easier to collect leads and add them to your list.

The best plugins will offer a wide range of integrations so that you’re not limited in terms of the services you can use.

Excellent Customer Support

Last but not least, always make sure that excellent customer support is available.

You never know when you’ll encounter an issue or have a question.

By having customer support available, you can be confident that someone is there to help if needed.

Frequently Asked Questions

You may still have a few questions.

Here are the answers to three commonly asked questions about popup plugins.

Conclusion

Now that you know what to look for with WordPress popup plugins, you can make an informed decision on which solution is right for you.

Our winner is OptinMonster.

It gives you some of the best pre-built templates, lets you perform real-time testing, and provides results without any difficulty.

Sumo is our top runner-up option.

Unlike OptinMonster, you can use it for free for as long as you like before investing money in your popup plugin.

Are you ready to start attracting more leads?

Make your choice from our list and start using your new WordPress popup plugin today.